Why Chase Ink is the Go-To Business Credit Card for Entreprenistas with Jenny Shum

After a few years in the wrong field, Jenny Shum pivoted into financial services. It was in that industry that she realized her passion of helping small businesses. She rose through the ranks because she loved finding new ways to overcome the challenges she faced. Now she is the General Manager at Chase Ink and spends her time helping others. 

Today, we sit down with Jenny Shum, General Manager at Chase Ink, a business credit card that caters to small business owners. Jenny explains how to build credit, why the customer matters most in marketing, how being Asian-American has shaped her, and so much more.

“​​It is such a win-win strategy to be in financial services and helping small business owners and you guys, the Entreprenistas that are out there, including yourselves, are doing incredible things. And I think the innovation and the passion that you bring to it. It’s extremely inspiring to folks that are in large companies like Chase.” – Jenny Shum

If you’re looking to take your business to the next level, join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

This week’s takeaways from Entreprenista:

• Jenny shares why she went from chemical engineering to financial services (2:46)
• Jenny shares advice for solving common business challenges (8:34)
• Jenny explains how to build credit (14:15)
• Jenny talks about why focusing more on the customer than the product is important to marketing (24:01)
• Jenny shares how being an Asian-American has shaped her as a leader (28:27)
• Rapid fire questions (31:32)
• Jenny shares the mantra she lives by (35:01)

Resources Mentioned:

• Instagram
• Google Calendar
• Entreprenista.com/Chase

Our Favorite Quotes:

• “So you can imagine and what was really exciting to me was that there was no definitive answer to the problems that we were trying to solve and what the problem-solving process led me to was really a love for our customers.” – Jenny Shum
• “I’ve had some great leaders who saw the passion in me, when there were really big and complicated problems, where it really energized me, I think, in some cases, probably not for everyone, is what I will say, rather than shying away from the complexity, and like as a problem got harder and bigger, I was even more engaged and wanted to push further.” – Jenny Shum
• “I think as a community bank, Chase has been playing a large role in being part of the discussion and bringing together small businesses and solving problems, where financial services can be the connection point of small businesses in the community.” – Jenny Shum

If you’re looking to take your business to the next level:

Join our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and MORE!

Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.

Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

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